Auburn-Opelika, AL

Business Ideas & Market Opportunities

The Auburn-Opelika market is currently outpacing the national growth rate. Our analysis identifies 35 active sectors where local supply has not yet met the demand indicated by the national baseline.

Active Local Businesses

4,563

Total Competition Pool

Market Size

197K

Total Metro Population

5-Year Growth Rate

+21.3%

🔥 Outpacing US(+0.1% avg)

Underserved Sectors

54

Niches with LQ < 0.8

Analyst Tip

Viewing all opportunities. Use the View Mode toggle above to filter by business model, or search to find specific niches.

Showing 20 of 92 opportunities

General Freight Trucking, Local

Growth
+275.0%
Scale
$389K PAY
Saturation
0.80
15 establishments

Fitness and Recreational Sports Centers

Growth
+188.9%
Scale
$131K PAY
Saturation
1.49
26 establishments

Child and Youth Services

Growth
+150.0%
Scale
$676K PAY
Saturation
1.51
10 establishments

Drinking Places (Alcoholic Beverages)

Growth
+122.2%
Scale
$397K PAY
Saturation
1.23
20 establishments

Residential Remodelers

Growth
+111.1%
Scale
$146K PAY
Saturation
0.68
38 establishments

General Freight Trucking, Long-Distance, Truckload

Growth
+107.1%
Scale
$1.0M PAY
Saturation
1.20
29 establishments

Offices of Physical, Occupational and Speech Therapists, and Audiologists

Growth
+100.0%
Scale
$221K PAY
Saturation
0.93
20 establishments

Snack and Nonalcoholic Beverage Bars

Growth
+90.9%
Scale
$476.0M REV
Saturation
1.18
47 establishments

Other Individual and Family Services

Growth
+88.9%
Scale
$402K PAY
Saturation
1.10
17 establishments

Convenience Stores

Growth
+87.5%
Scale
$57K PAY
Saturation
0.99
15 establishments

Commercial and Industrial Machinery and Equipment (except Automotive and Electronic) Repair and Maintenance

Growth
+85.7%
Scale
$157K PAY
Saturation
1.48
13 establishments

Other Services to Buildings and Dwellings

Growth
+85.7%
Scale
$229K PAY
Saturation
1.74
13 establishments

Janitorial Services

Growth
+84.6%
Scale
$227K PAY
Saturation
0.85
24 establishments

Beer, Wine, and Liquor Stores

Growth
+83.3%
Scale
$99K PAY
Saturation
0.74
11 establishments

Offices of Real Estate Agents and Brokers

Growth
+73.0%
Scale
$103K PAY
Saturation
0.93
64 establishments

Exterminating and Pest Control Services

Growth
+72.7%
Scale
$507K PAY
Saturation
2.86
19 establishments

General Warehousing and Storage

Growth
+72.7%
Scale
$3.8M PAY
Saturation
2.79
19 establishments

Offices of All Other Miscellaneous Health Practitioners

Growth
+70.0%
Scale
$198K PAY
Saturation
1.13
151 establishments

Electronic Shopping and Mail-Order Houses

Growth
+70.0%
Scale
$391K PAY
Saturation
0.74
17 establishments

Interior Design Services

Growth
+66.7%
Scale
$93K PAY
Saturation
1.41
10 establishments

Analyst Insights & Due Diligence

Administrative data provides the map, but not the terrain. We recommend three specific validation steps for Auburn-Opelika:

1

Demographic Fit

Does the local population age or income level explain the "Supply Gaps"? (e.g., A gap in luxury services may be due to lower local income).

2

Regulatory Check

Verify local licensing requirements. High barriers to entry often protect "High Yield" sectors from new competition.

3

Competitor Health

Investigate the "Momentum" sectors. Are existing businesses thriving, or is the growth due to high turnover and failure rates?