Bloomington
IN

Comprehensive business data, market statistics, and demographic insights for Bloomington, IN. Census-backed market intelligence updated annually.

POPULATION161,256
MEDIAN INCOME$62.9K
BUSINESSES3,193
TRENDING SECTOR 🔥Lessors of Miniwarehouses and Self-Storage Units
+2.3%5-Year Growth
MARKET INTELLIGENCE

Market Signal Report

Curated Intelligence. We analyzed 261 local industries to isolate distinct economic patterns—from rapid acceleration to uncrowded markets.

Methodical Selection

These are not random picks. We filtered the census database to identify the strongest statistical match for distinct economic strategies.

  • > High Momentum (Biz Count Growth)
  • > Supply Gaps (Low Competition)
  • > Market Anchors (High Volume)
View Full Methodology
🚀
The Rocket Ship

Lessors of Miniwarehouses and Self-Storage Units

While the average sector grew flat, Lessors of Miniwarehouses and Self-Storage Units surged 2.3% from 2018 vs 2023. This is the fastest-moving opportunity in the market.

Businesses10
Growth Rate+2.3%
💎
The Hidden Gem

Marketing Consulting Services

Growing demand (2018 vs 2023) with surprisingly low competition level. A classic supply-gap opportunity with strong margins.

Businesses13
Growth Rate+1.2%
💼
The Premium Sector

Fuel Dealers

Professional industry driven by high-value human capital. High barrier to entry due to specialized workforce requirements.

Businesses4
Avg Salary$229.2K
🏰
The Stronghold

Dimension Stone Mining and Quarrying

Dominated by a few key players. High consolidation often indicates mature market dynamics.

Businesses8
CompetitionHighly Competitive146.9x above US avg
The Steady Giant

Full-Service Restaurants

Zero volatility. Growth matches population exactly. A proven, volume-based sector for long-term consistency.

Businesses138
VolumeHighest

View All Niches

See full table (261 Rows)

💡

Bloomington Market Intelligence

261 Industries Analyzed • 2018 vs 2023 Data

Bloomington presents 261 market niches across diverse sectors. Competition is intense with 140 saturated sectors requiring differentiation strategies. Consider: Marketing Consulting Services, Lessors of Miniwarehouses and Self-Storage Units.

How to Read the Data
Competition Level
Business density per capita vs US average. ● Underserved = Less competition. ● Highly Competitive = More businesses per capita than average.
Growth Rate
5-year percentage change in number of businesses (2018 vs 2023). ● Growing = Positive growth. ● Stable = Modest change. ● Declining = Negative growth.
Businesses
Active employer establishments (businesses with at least one employee) in this niche within the metro. Source: US Census Bureau.
MOMENTUM
DENSITY
25 of 261 niches• Sorted: Businesses
Niche (NAICS) Competition Growth Rate Businesses Avg Team Avg Salary
Full-Service Restaurants#722511
1.35
-2.8%13826.5$20.8K
Limited-Service Restaurants#722513
1.24
+13.6%13421.4$19.1K
Religious Organizations#813110
1.48
+2.0%1038.7$22.9K
Offices of Physicians (except Mental Health Specialists)#621111
1.03
-54.1%8523.5$90.1K
Residential Intellectual and Developmental Disability Facilities#623210
5.15
+36.5%717.2$32.6K
Insurance Agencies and Brokerages#524210
1.31
+11.5%6816.6$52.2K
Landscaping Services#561730
1.30
+10.9%616.1$42.8K
Residential Property Managers#531311
2.08
+6.3%5110.6$44.3K
Offices of Dentists#621210
0.91
+2.0%508.5$72.2K
Offices of Real Estate Agents and Brokers#531210
0.74
+25.6%491.7$52.8K
Gasoline Stations with Convenience Stores#447110
1.37
+4.3%497.3$24.9K
Residential Remodelers#236118
0.89
+2.1%484.6$51.9K
Offices of Lawyers#541110
0.72
-12.7%486.9$74.6K
Lessors of Residential Buildings and Dwellings#531110
1.44
-10.4%436.5$49.9K
Plumbing, Heating, and Air-Conditioning Contractors#238220
0.98
+7.5%4317.8$76.9K
Snack and Nonalcoholic Beverage Bars#722515
1.08
+48.0%3716.2$18.5K
General Automotive Repair#811111
1.09
-2.7%365.1$48.7K
Commercial Banking#522110
1.17
-12.2%369.4$73.3K
Janitorial Services#561720
1.29
+9.4%357.0$27.5K
Administrative Management and General Management Consulting Services#541611
0.80
+47.8%342.6$69.6K
Offices of Mental Health Practitioners (except Physicians)#621330
1.75
+94.1%338.0$44.2K
Site Preparation Contractors#238910
2.19
+26.9%335.3$62.5K
Child Care Services#624410
0.89
-14.7%2910.6$27.6K
Electrical Contractors and Other Wiring Installation Contractors#238210
0.89
+3.6%299.6$61.4K
Beauty Salons#812112
0.82
-9.7%286.7$34.8K
Viewing 25 of 261 niches

Understanding Your Data

How to read the numbers and what to do next.

We pull directly from official U.S. Census Bureau records (specifically County Business Patterns & Nonemployer Statistics). We don't use estimates or opinions—we simply clean and organize the government's raw data so you can actually use it.

VERIFIED
MARKET
DATA

We built this platform to provide the foundational data you need to navigate your market's landscape and competitive dynamics.

Straight from the Source

We pull raw numbers directly from the U.S. Census Bureau. You're looking at the same data used by banks and city planners, simplified for clarity.

Data-First Methodology

We focus exclusively on the numbers. Our rankings are driven by objective metrics like growth and density, ensuring you see the market exactly as the data reports it.

Transparent Logic

No secret formulas. We show you the raw metrics—Growth, Density, and Volume—so you can verify the math yourself.