Des Moines-West Des Moines
IA

Comprehensive business data, market statistics, and demographic insights for Des Moines-West Des Moines, IA. Census-backed market intelligence updated annually.

POPULATION720,331
MEDIAN INCOME$84.2K
BUSINESSES18,701
TRENDING SECTOR 🔥Telecommunications Resellers
+7.0%5-Year Growth
MARKET INTELLIGENCE

Market Signal Report

Curated Intelligence. We analyzed 490 local industries to isolate distinct economic patterns—from rapid acceleration to uncrowded markets.

Methodical Selection

These are not random picks. We filtered the census database to identify the strongest statistical match for distinct economic strategies.

  • > High Momentum (Biz Count Growth)
  • > Supply Gaps (Low Competition)
  • > Market Anchors (High Volume)
View Full Methodology
🚀
The Rocket Ship

Telecommunications Resellers

While the average sector grew flat, Telecommunications Resellers surged 7.0% from 2018 vs 2023. This is the fastest-moving opportunity in the market.

Businesses24
Growth Rate+7.0%
💎
The Hidden Gem

Musical Groups and Artists

Growing demand (2018 vs 2023) with surprisingly low competition level. A classic supply-gap opportunity with strong margins.

Businesses8
Growth Rate+1.7%
💼
The Premium Sector

Solar Electric Power Generation

Professional industry driven by high-value human capital. High barrier to entry due to specialized workforce requirements.

Businesses3
Avg Salary$206.2K
🏰
The Stronghold

Tire Manufacturing (except Retreading)

Dominated by a few key players. High consolidation often indicates mature market dynamics.

Businesses4
CompetitionHighly Competitive78.2x above US avg
The Steady Giant

Full-Service Restaurants

Zero volatility. Growth matches population exactly. A proven, volume-based sector for long-term consistency.

Businesses531
VolumeHighest

View All Niches

See full table (490 Rows)

💡

Des Moines-West Des Moines Market Intelligence

490 Industries Analyzed • 2018 vs 2023 Data

Des Moines-West Des Moines presents 490 market niches across diverse sectors. Competition is intense with 207 saturated sectors requiring differentiation strategies. Consider: Musical Groups and Artists, Telecommunications Resellers.

How to Read the Data
Competition Level
Business density per capita vs US average. ● Underserved = Less competition. ● Highly Competitive = More businesses per capita than average.
Growth Rate
5-year percentage change in number of businesses (2018 vs 2023). ● Growing = Positive growth. ● Stable = Modest change. ● Declining = Negative growth.
Businesses
Active employer establishments (businesses with at least one employee) in this niche within the metro. Source: US Census Bureau.
MOMENTUM
DENSITY
25 of 490 niches• Sorted: Businesses
Niche (NAICS) Competition Growth Rate Businesses Avg Team Avg Salary
Full-Service Restaurants#722511
0.89
+6.6%53122.5$24.5K
Limited-Service Restaurants#722513
0.83
+9.4%52420.1$21.0K
Offices of Real Estate Agents and Brokers#531210
1.22
+42.3%4742.0$68.6K
Religious Organizations#813110
1.14
+14.9%4648.2$25.8K
Insurance Agencies and Brokerages#524210
1.39
+2.4%4257.1$95.6K
Offices of Lawyers#541110
0.93
+4.3%3646.9$103.6K
Landscaping Services#561730
1.09
+18.3%29811.2$57.7K
Residential Remodelers#236118
0.88
+33.0%2783.1$51.2K
Gasoline Stations with Convenience Stores#447110
1.33
+13.0%27814.9$35.2K
Offices of Physicians (except Mental Health Specialists)#621111
0.57
-3.8%27527.1$103.7K
Beauty Salons#812112
1.24
+12.7%2493.8$36.8K
Offices of Dentists#621210
0.75
+4.3%2418.6$65.9K
Commercial Banking#522110
1.32
+10.2%23896.3$81.1K
Lessors of Residential Buildings and Dwellings#531110
1.36
+34.7%2374.9$61.1K
Plumbing, Heating, and Air-Conditioning Contractors#238220
0.84
+11.9%21625.1$78.4K
Administrative Management and General Management Consulting Services#541611
0.86
+31.5%2138.5$131.6K
Child Care Services#624410
1.02
+15.5%19420.0$24.7K
Offices of Chiropractors#621310
2.10
+12.1%1943.3$39.5K
Snack and Nonalcoholic Beverage Bars#722515
0.91
+61.6%18112.1$16.7K
Electrical Contractors and Other Wiring Installation Contractors#238210
0.94
+29.5%18018.4$66.7K
Janitorial Services#561720
1.11
+14.2%17717.1$26.4K
Drinking Places (Alcoholic Beverages)#722410
1.92
+13.5%1769.2$19.3K
General Automotive Repair#811111
0.90
+8.1%1735.7$57.5K
Portfolio Management#523920
1.67
+14.0%1713.3$155.4K
Offices of Mental Health Practitioners (except Physicians)#621330
1.52
+115.4%1683.0$52.3K
Viewing 25 of 490 niches

Understanding Your Data

How to read the numbers and what to do next.

We pull directly from official U.S. Census Bureau records (specifically County Business Patterns & Nonemployer Statistics). We don't use estimates or opinions—we simply clean and organize the government's raw data so you can actually use it.

VERIFIED
MARKET
DATA

We built this platform to provide the foundational data you need to navigate your market's landscape and competitive dynamics.

Straight from the Source

We pull raw numbers directly from the U.S. Census Bureau. You're looking at the same data used by banks and city planners, simplified for clarity.

Data-First Methodology

We focus exclusively on the numbers. Our rankings are driven by objective metrics like growth and density, ensuring you see the market exactly as the data reports it.

Transparent Logic

No secret formulas. We show you the raw metrics—Growth, Density, and Volume—so you can verify the math yourself.