El Centro
CA

Comprehensive business data, market statistics, and demographic insights for El Centro, CA. Census-backed market intelligence updated annually.

POPULATION179,319
MEDIAN INCOME$56.4K
BUSINESSES2,418
TRENDING SECTOR 🔥Roofing Contractors
+1.3%5-Year Growth
MARKET INTELLIGENCE

Market Signal Report

Curated Intelligence. We analyzed 221 local industries to isolate distinct economic patterns—from rapid acceleration to uncrowded markets.

Methodical Selection

These are not random picks. We filtered the census database to identify the strongest statistical match for distinct economic strategies.

  • > High Momentum (Biz Count Growth)
  • > Supply Gaps (Low Competition)
  • > Market Anchors (High Volume)
View Full Methodology
🚀
The Rocket Ship

Roofing Contractors

While the average sector grew flat, Roofing Contractors surged 1.3% from 2018 vs 2023. This is the fastest-moving opportunity in the market.

Businesses7
Growth Rate+1.3%
💎
The Hidden Gem

Offices of Mental Health Practitioners (except Physicians)

Growing demand (2018 vs 2023) with surprisingly low competition level. A classic supply-gap opportunity with strong margins.

Businesses9
Growth Rate+0.8%
💼
The Premium Sector

Other Electronic Parts and Equipment Merchant Wholesalers

Professional industry driven by high-value human capital. High barrier to entry due to specialized workforce requirements.

Businesses3
Avg Salary$455.3K
🏰
The Stronghold

Geothermal Electric Power Generation

Dominated by a few key players. High consolidation often indicates mature market dynamics.

Businesses8
CompetitionHighly Competitive1411.4x above US avg
The Steady Giant

Limited-Service Restaurants

Zero volatility. Growth matches population exactly. A proven, volume-based sector for long-term consistency.

Businesses110
VolumeHighest

View All Niches

See full table (221 Rows)

💡

El Centro Market Intelligence

221 Industries Analyzed • 2018 vs 2023 Data

El Centro presents 221 market niches across diverse sectors. Competition is intense with 139 saturated sectors requiring differentiation strategies. Consider: Offices of Mental Health Practitioners (except Physicians), Roofing Contractors.

How to Read the Data
Competition Level
Business density per capita vs US average. ● Underserved = Less competition. ● Highly Competitive = More businesses per capita than average.
Growth Rate
5-year percentage change in number of businesses (2018 vs 2023). ● Growing = Positive growth. ● Stable = Modest change. ● Declining = Negative growth.
Businesses
Active employer establishments (businesses with at least one employee) in this niche within the metro. Source: US Census Bureau.
MOMENTUM
DENSITY
25 of 221 niches• Sorted: Businesses
Niche (NAICS) Competition Growth Rate Businesses Avg Team Avg Salary
Limited-Service Restaurants#722513
1.35
-3.5%11019.4$23.9K
Offices of Physicians (except Mental Health Specialists)#621111
1.34
-2.3%8410.4$75.3K
Full-Service Restaurants#722511
0.95
-7.6%7317.5$26.7K
Residential Property Managers#531311
3.34
+100.0%622.7$42.1K
Religious Organizations#813110
1.10
+13.7%584.7$23.1K
Insurance Agencies and Brokerages#524210
1.47
+1.8%583.3$55.8K
General Freight Trucking, Long-Distance, Truckload#484121
3.25
+67.6%576.2$55.5K
General Freight Trucking, Local#484110
3.89
+26.2%533.0$54.4K
Gasoline Stations with Convenience Stores#447110
1.89
+13.3%5110.9$30.2K
Child Care Services#624410
1.96
+84.6%483.6$43.0K
Snack and Nonalcoholic Beverage Bars#722515
1.63
+27.3%429.1$24.7K
Plumbing, Heating, and Air-Conditioning Contractors#238220
1.06
0.0%358.5$66.7K
Farm Supplies Merchant Wholesalers#424910
17.60
-2.8%3512.6$74.2K
Family Clothing Stores#448140
4.12
-14.6%3532.3$19.4K
General Automotive Repair#811111
1.28
+18.5%326.1$44.1K
All Other General Merchandise Stores#452319
2.29
+55.0%3113.0$22.8K
Lessors of Residential Buildings and Dwellings#531110
1.33
-41.2%303.9$43.0K
Supermarkets and Other Grocery Retailers (except Convenience Retailers)#445110
1.57
+3.6%2928.7$34.7K
Freight Transportation Arrangement#488510
4.25
+21.7%2811.9$55.0K
Offices of Dentists#621210
0.67
+12.0%287.1$49.1K
Offices of Real Estate Agents and Brokers#531210
0.52
+44.4%261.9$45.5K
Offices of Lawyers#541110
0.51
-25.7%264.0$51.2K
Hotels (except Casino Hotels) and Motels#721110
1.64
-18.8%2610.0$31.8K
Tax Preparation Services#541213
2.92
-7.4%254.5$18.0K
Electrical Contractors and Other Wiring Installation Contractors#238210
0.93
+9.5%239.1$69.5K
Viewing 25 of 221 niches

Understanding Your Data

How to read the numbers and what to do next.

We pull directly from official U.S. Census Bureau records (specifically County Business Patterns & Nonemployer Statistics). We don't use estimates or opinions—we simply clean and organize the government's raw data so you can actually use it.

VERIFIED
MARKET
DATA

We built this platform to provide the foundational data you need to navigate your market's landscape and competitive dynamics.

Straight from the Source

We pull raw numbers directly from the U.S. Census Bureau. You're looking at the same data used by banks and city planners, simplified for clarity.

Data-First Methodology

We focus exclusively on the numbers. Our rankings are driven by objective metrics like growth and density, ensuring you see the market exactly as the data reports it.

Transparent Logic

No secret formulas. We show you the raw metrics—Growth, Density, and Volume—so you can verify the math yourself.