Lawton, OK

Business Ideas & Market Opportunities

The Lawton market is currently outpacing the national growth rate. Our analysis identifies 15 active sectors where local supply has not yet met the demand indicated by the national baseline.

Active Local Businesses

2,577

Total Competition Pool

Market Size

127K

Total Metro Population

5-Year Growth Rate

+6.2%

🔥 Outpacing US(+0.1% avg)

Underserved Sectors

25

Niches with LQ < 0.8

Analyst Tip

Viewing all opportunities. Use the View Mode toggle above to filter by business model, or search to find specific niches.

Showing 20 of 63 opportunities

Convenience Stores

Growth
+175.0%
Scale
$166K PAY
Saturation
1.22
11 establishments

Roofing Contractors

Growth
+150.0%
Scale
$605K PAY
Saturation
1.60
10 establishments

Snack and Nonalcoholic Beverage Bars

Growth
+150.0%
Scale
$233.0M REV
Saturation
1.18
33 establishments

Other Individual and Family Services

Growth
+110.0%
Scale
$122K PAY
Saturation
2.29
21 establishments

Offices of All Other Miscellaneous Health Practitioners

Growth
+100.0%
Scale
$3243.0M REV
Saturation
1.12
56 establishments

Tobacco Stores

Growth
+87.5%
Scale
$81K PAY
Saturation
2.95
15 establishments

All Other Miscellaneous Store Retailers (except Tobacco Stores)

Growth
+80.0%
Scale
$72K PAY
Saturation
4.51
27 establishments

Offices of Mental Health Practitioners (except Physicians)

Growth
+75.0%
Scale
$117K PAY
Saturation
1.20
14 establishments

All Other General Merchandise Stores

Growth
+57.1%
Scale
$166K PAY
Saturation
2.98
33 establishments

Nail Salons

Growth
+50.0%
Scale
$66K PAY
Saturation
1.03
99 establishments

Family Clothing Stores

Growth
+44.4%
Scale
$343K PAY
Saturation
1.87
13 establishments

Beauty Salons

Growth
+30.8%
Scale
$7627.0M REV
Saturation
0.80
260 establishments

Home Health Care Services

Growth
+30.0%
Scale
$899K PAY
Saturation
1.30
13 establishments

Offices of Real Estate Agents and Brokers

Growth
+27.6%
Scale
$94K PAY
Saturation
0.90
37 establishments

Landscaping Services

Growth
+27.3%
Scale
$213K PAY
Saturation
0.97
28 establishments

Commercial and Industrial Machinery and Equipment (except Automotive and Electronic) Repair and Maintenance

Growth
+25.0%
Scale
$182K PAY
Saturation
1.91
10 establishments

Painting and Wall Covering Contractors

Growth
+25.0%
Scale
$137K PAY
Saturation
1.05
10 establishments

Barber Shops

Growth
+25.0%
Scale
$374K PAY
Saturation
2.61
49 establishments

Residential Remodelers

Growth
+23.1%
Scale
$128K PAY
Saturation
0.48
16 establishments

Facilities Support Services

Growth
+22.2%
Scale
$4.5M PAY
Saturation
5.25
11 establishments

Analyst Insights & Due Diligence

Administrative data provides the map, but not the terrain. We recommend three specific validation steps for Lawton:

1

Demographic Fit

Does the local population age or income level explain the "Supply Gaps"? (e.g., A gap in luxury services may be due to lower local income).

2

Regulatory Check

Verify local licensing requirements. High barriers to entry often protect "High Yield" sectors from new competition.

3

Competitor Health

Investigate the "Momentum" sectors. Are existing businesses thriving, or is the growth due to high turnover and failure rates?