Active Local Businesses
6,997
Total Competition Pool
Market Size
279K
Total Metro Population
5-Year Growth Rate
+4.9%
🔥 Outpacing US(+0.1% avg)
Underserved Sectors
86
Niches with LQ < 0.8
Viewing all opportunities. Use the View Mode toggle above to filter by business model, or search to find specific niches.
Showing 20 of 147 opportunities
| Niche Name | Solo Ratio | Market Scale | Competition (LQ) | Growth (5-Yr) |
|---|---|---|---|---|
All Other Personal Services | +0.0% | $90K PAY | 0.98 | +183.3% |
Masonry Contractors | +0.0% | $206K PAY | 1.13 | +100.0% |
Tobacco Stores | +0.0% | $63K PAY | 1.18 | +88.9% |
Outpatient Mental Health and Substance Abuse Centers | +0.0% | $1.4M PAY | 2.30 | +85.7% |
Food Service Contractors | +0.0% | $665K PAY | 2.00 | +78.3% |
Commercial and Industrial Machinery and Equipment (except Automotive and Electronic) Repair and Maintenance | +0.0% | $297K PAY | 0.81 | +71.4% |
Other Accounting Services | +91.0% | $158K PAY | 0.57 | +58.3% |
Breweries | +0.0% | $245K PAY | 3.37 | +57.1% |
Machine Shops | +0.0% | $548K PAY | 1.22 | +55.6% |
Electronic Shopping and Mail-Order Houses | +0.0% | $226K PAY | 0.54 | +50.0% |
All Other General Merchandise Stores | +0.0% | $286K PAY | 1.43 | +50.0% |
General Freight Trucking, Long-Distance, Truckload | +0.0% | $397K PAY | 0.29 | +50.0% |
Assisted Living Facilities for the Elderly | +0.0% | $1.4M PAY | 1.26 | +50.0% |
All Other Miscellaneous Store Retailers (except Tobacco Stores) | +0.0% | $319K PAY | 0.94 | +45.5% |
Hardware Stores | +0.0% | $403K PAY | 1.33 | +44.4% |
Used Merchandise Stores | +0.0% | $231K PAY | 1.73 | +43.8% |
Warehouse Clubs and Supercenters | +0.0% | $7.3M PAY | 1.98 | +42.9% |
Pet Care (except Veterinary) Services | +0.0% | $177K PAY | 1.74 | +40.9% |
Other Residential Care Facilities | +0.0% | $924K PAY | 3.68 | +40.0% |
All Other Support Services | +0.0% | $611K PAY | 1.34 | +37.5% |
Administrative data provides the map, but not the terrain. We recommend three specific validation steps for Norwich-New London-Willimantic:
Does the local population age or income level explain the "Supply Gaps"? (e.g., A gap in luxury services may be due to lower local income).
Verify local licensing requirements. High barriers to entry often protect "High Yield" sectors from new competition.
Investigate the "Momentum" sectors. Are existing businesses thriving, or is the growth due to high turnover and failure rates?