Rocky Mount
NC

Comprehensive business data, market statistics, and demographic insights for Rocky Mount, NC. Census-backed market intelligence updated annually.

POPULATION144,228
MEDIAN INCOME$57.4K
BUSINESSES2,520
TRENDING SECTOR 🔥Offices of All Other Miscellaneous Health Practitioners
+2.3%5-Year Growth
MARKET INTELLIGENCE

Market Signal Report

Curated Intelligence. We analyzed 219 local industries to isolate distinct economic patterns—from rapid acceleration to uncrowded markets.

Methodical Selection

These are not random picks. We filtered the census database to identify the strongest statistical match for distinct economic strategies.

  • > High Momentum (Biz Count Growth)
  • > Supply Gaps (Low Competition)
  • > Market Anchors (High Volume)
View Full Methodology
🚀
The Rocket Ship

Offices of All Other Miscellaneous Health Practitioners

While the average sector grew flat, Offices of All Other Miscellaneous Health Practitioners surged 2.3% from 2018 vs 2023. This is the fastest-moving opportunity in the market.

Businesses10
Growth Rate+2.3%
💎
The Hidden Gem

Administrative Management and General Management Consulting Services

Growing demand (2018 vs 2023) with surprisingly low competition level. A classic supply-gap opportunity with strong margins.

Businesses19
Growth Rate+0.9%
💼
The Premium Sector

All Other Consumer Goods Rental

Professional industry driven by high-value human capital. High barrier to entry due to specialized workforce requirements.

Businesses3
Avg Salary$296.5K
🏰
The Stronghold

Support Activities for Forestry

Dominated by a few key players. High consolidation often indicates mature market dynamics.

Businesses6
CompetitionHighly Competitive15.0x above US avg
The Steady Giant

Religious Organizations

Zero volatility. Growth matches population exactly. A proven, volume-based sector for long-term consistency.

Businesses154
VolumeHighest

View All Niches

See full table (219 Rows)

💡

Rocky Mount Market Intelligence

219 Industries Analyzed • 2018 vs 2023 Data

Rocky Mount presents 219 market niches across diverse sectors. Competition is intense with 124 saturated sectors requiring differentiation strategies. Consider: Administrative Management and General Management Consulting Services, Offices of All Other Miscellaneous Health Practitioners.

How to Read the Data
Competition Level
Business density per capita vs US average. ● Underserved = Less competition. ● Highly Competitive = More businesses per capita than average.
Growth Rate
5-year percentage change in number of businesses (2018 vs 2023). ● Growing = Positive growth. ● Stable = Modest change. ● Declining = Negative growth.
Businesses
Active employer establishments (businesses with at least one employee) in this niche within the metro. Source: US Census Bureau.
MOMENTUM
DENSITY
25 of 219 niches• Sorted: Businesses
Niche (NAICS) Competition Growth Rate Businesses Avg Team Avg Salary
Religious Organizations#813110
2.80
+2.0%1544.7$23.4K
Limited-Service Restaurants#722513
1.22
+3.0%10426.0$18.1K
Gasoline Stations with Convenience Stores#447110
3.02
-14.1%857.0$24.6K
Full-Service Restaurants#722511
1.03
+1.2%8321.2$18.7K
All Other General Merchandise Stores#452319
3.90
+27.9%559.0$17.4K
Landscaping Services#561730
1.33
+40.0%494.6$41.8K
Offices of Physicians (except Mental Health Specialists)#621111
0.72
-14.5%4716.1$106.8K
Child Care Services#624410
1.76
+4.7%4510.4$23.8K
Plumbing, Heating, and Air-Conditioning Contractors#238220
1.30
+4.7%4512.8$48.6K
Electrical Contractors and Other Wiring Installation Contractors#238210
1.71
+7.3%4411.2$71.2K
Offices of Dentists#621210
0.95
+13.9%417.6$66.6K
Insurance Agencies and Brokerages#524210
0.92
-7.3%383.9$42.8K
Offices of Lawyers#541110
0.70
-17.8%375.8$71.9K
Residential Remodelers#236118
0.85
+2.9%362.9$41.3K
Commercial Banking#522110
1.44
-22.2%3512.2$77.8K
Supermarkets and Other Grocery Retailers (except Convenience Retailers)#445110
1.71
+13.8%3337.4$21.7K
Offices of Real Estate Agents and Brokers#531210
0.61
+18.5%322.1$49.5K
General Automotive Repair#811111
1.23
+28.0%324.2$46.9K
Hotels (except Casino Hotels) and Motels#721110
1.70
-3.4%2814.0$20.5K
Pharmacies and Drug Stores#446110
2.13
-6.9%2715.2$47.7K
Lessors of Residential Buildings and Dwellings#531110
1.10
+13.0%261.9$58.4K
Automotive Parts and Accessories Stores#441310
2.27
0.0%269.0$26.4K
Residential Intellectual and Developmental Disability Facilities#623210
2.39
-10.3%268.4$29.2K
Home Health Care Services#621610
1.96
+8.7%2525.1$22.0K
Wired Telecommunications Carriers#517311
2.76
-17.9%234.9$67.6K
Viewing 25 of 219 niches

Understanding Your Data

How to read the numbers and what to do next.

We pull directly from official U.S. Census Bureau records (specifically County Business Patterns & Nonemployer Statistics). We don't use estimates or opinions—we simply clean and organize the government's raw data so you can actually use it.

VERIFIED
MARKET
DATA

We built this platform to provide the foundational data you need to navigate your market's landscape and competitive dynamics.

Straight from the Source

We pull raw numbers directly from the U.S. Census Bureau. You're looking at the same data used by banks and city planners, simplified for clarity.

Data-First Methodology

We focus exclusively on the numbers. Our rankings are driven by objective metrics like growth and density, ensuring you see the market exactly as the data reports it.

Transparent Logic

No secret formulas. We show you the raw metrics—Growth, Density, and Volume—so you can verify the math yourself.