Saginaw
MI

Comprehensive business data, market statistics, and demographic insights for Saginaw, MI. Census-backed market intelligence updated annually.

POPULATION189,210
MEDIAN INCOME$58.3K
BUSINESSES3,809
TRENDING SECTOR 🔥Computer Facilities Management Services
+1.5%5-Year Growth
MARKET INTELLIGENCE

Market Signal Report

Curated Intelligence. We analyzed 276 local industries to isolate distinct economic patterns—from rapid acceleration to uncrowded markets.

Methodical Selection

These are not random picks. We filtered the census database to identify the strongest statistical match for distinct economic strategies.

  • > High Momentum (Biz Count Growth)
  • > Supply Gaps (Low Competition)
  • > Market Anchors (High Volume)
View Full Methodology
🚀
The Rocket Ship

Computer Facilities Management Services

While the average sector grew flat, Computer Facilities Management Services surged 1.5% from 2018 vs 2023. This is the fastest-moving opportunity in the market.

Businesses10
Growth Rate+1.5%
💎
The Hidden Gem

Graphic Design Services

Growing demand (2018 vs 2023) with surprisingly low competition level. A classic supply-gap opportunity with strong margins.

Businesses6
Growth Rate+1.0%
💼
The Premium Sector

Highway, Street, and Bridge Construction

Professional industry driven by high-value human capital. High barrier to entry due to specialized workforce requirements.

Businesses3
Avg Salary$246.4K
🏰
The Stronghold

Cutting Tool and Machine Tool Accessory Manufacturing

Dominated by a few key players. High consolidation often indicates mature market dynamics.

Businesses6
CompetitionHighly Competitive15.5x above US avg
The Steady Giant

Limited-Service Restaurants

Zero volatility. Growth matches population exactly. A proven, volume-based sector for long-term consistency.

Businesses161
VolumeHighest

View All Niches

See full table (276 Rows)

💡

Saginaw Market Intelligence

276 Industries Analyzed • 2018 vs 2023 Data

Saginaw presents 276 market niches across diverse sectors. Competition is intense with 161 saturated sectors requiring differentiation strategies. Consider: Graphic Design Services, Computer Facilities Management Services.

How to Read the Data
Competition Level
Business density per capita vs US average. ● Underserved = Less competition. ● Highly Competitive = More businesses per capita than average.
Growth Rate
5-year percentage change in number of businesses (2018 vs 2023). ● Growing = Positive growth. ● Stable = Modest change. ● Declining = Negative growth.
Businesses
Active employer establishments (businesses with at least one employee) in this niche within the metro. Source: US Census Bureau.
MOMENTUM
DENSITY
25 of 276 niches• Sorted: Businesses
Niche (NAICS) Competition Growth Rate Businesses Avg Team Avg Salary
Limited-Service Restaurants#722513
1.25
0.0%16121.8$16.2K
Offices of Physicians (except Mental Health Specialists)#621111
1.42
-7.9%14012.1$80.8K
Religious Organizations#813110
1.65
-4.2%1377.6$24.5K
Full-Service Restaurants#722511
1.01
+5.1%12327.6$22.9K
Offices of Lawyers#541110
0.84
-24.7%675.2$76.0K
Insurance Agencies and Brokerages#524210
1.08
-14.1%675.5$75.4K
Offices of Dentists#621210
0.96
-21.3%639.4$64.8K
Landscaping Services#561730
1.09
-1.6%614.8$56.9K
Residential Remodelers#236118
0.87
+12.0%563.2$46.1K
General Automotive Repair#811111
1.40
-11.3%555.2$52.2K
Gasoline Stations with Convenience Stores#447110
1.27
+17.4%546.9$24.7K
Plumbing, Heating, and Air-Conditioning Contractors#238220
0.96
+8.7%5014.0$90.7K
Child Care Services#624410
1.22
+30.6%478.3$21.3K
All Other General Merchandise Stores#452319
2.16
+24.3%4611.5$14.4K
Electrical Contractors and Other Wiring Installation Contractors#238210
1.13
+33.3%447.2$60.9K
Home Health Care Services#621610
2.28
+37.5%4421.8$40.0K
Credit Unions#522130
4.77
+10.3%4322.4$62.6K
Beer, Wine, and Liquor Stores#445310
2.48
+2.4%423.0$22.2K
Commercial Banking#522110
1.14
-12.5%427.2$65.8K
Drinking Places (Alcoholic Beverages)#722410
1.98
-11.9%3710.2$21.5K
Assisted Living Facilities for the Elderly#623312
3.82
+48.0%3724.1$24.4K
Residential Intellectual and Developmental Disability Facilities#623210
2.19
0.0%3612.0$31.2K
Pharmacies and Drug Stores#446110
1.83
+2.9%3510.1$41.5K
Family Clothing Stores#448140
2.54
-8.1%3417.5$19.2K
Beauty Salons#812112
0.81
-21.4%335.8$22.8K
Viewing 25 of 276 niches

Understanding Your Data

How to read the numbers and what to do next.

We pull directly from official U.S. Census Bureau records (specifically County Business Patterns & Nonemployer Statistics). We don't use estimates or opinions—we simply clean and organize the government's raw data so you can actually use it.

VERIFIED
MARKET
DATA

We built this platform to provide the foundational data you need to navigate your market's landscape and competitive dynamics.

Straight from the Source

We pull raw numbers directly from the U.S. Census Bureau. You're looking at the same data used by banks and city planners, simplified for clarity.

Data-First Methodology

We focus exclusively on the numbers. Our rankings are driven by objective metrics like growth and density, ensuring you see the market exactly as the data reports it.

Transparent Logic

No secret formulas. We show you the raw metrics—Growth, Density, and Volume—so you can verify the math yourself.