Santa Rosa-Petaluma, CA

Business Ideas & Market Opportunities

The Santa Rosa-Petaluma market is currently outpacing the national growth rate. Our analysis identifies 74 active sectors where local supply has not yet met the demand indicated by the national baseline.

Active Local Businesses

18,122

Total Competition Pool

Market Size

486K

Total Metro Population

5-Year Growth Rate

+4.1%

🔥 Outpacing US(+0.1% avg)

Underserved Sectors

137

Niches with LQ < 0.8

Analyst Tip

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Showing 20 of 277 opportunities

Employment Placement Agencies

Growth
+233.3%
Scale
$2.0M PAY
Saturation
0.77
10 establishments

All Other Miscellaneous Ambulatory Health Care Services

Growth
+185.7%
Scale
$1.1M PAY
Saturation
1.23
20 establishments

Mobile Food Services

Growth
+128.6%
Scale
$71K PAY
Saturation
1.50
32 establishments

General Medical and Surgical Hospitals

Growth
+128.6%
Scale
$34.5M PAY
Saturation
2.19
16 establishments

Other Management Consulting Services

Growth
+125.0%
Scale
$92K PAY
Saturation
0.69
18 establishments

Interior Design Services

Growth
+119.0%
Scale
$207K PAY
Saturation
1.51
46 establishments

Civic and Social Organizations

Growth
+113.3%
Scale
$319K PAY
Saturation
1.53
64 establishments

HMO Medical Centers

Growth
+113.3%
Scale
$11.4M PAY
Saturation
8.72
32 establishments

Private Mail Centers

Growth
+91.7%
Scale
$149K PAY
Saturation
1.74
23 establishments

Security Guards and Patrol Services

Growth
+88.9%
Scale
$2.5M PAY
Saturation
0.87
17 establishments

All Other Outpatient Care Centers

Growth
+88.5%
Scale
$2.6M PAY
Saturation
1.37
49 establishments

All Other Health and Personal Care Stores

Growth
+81.8%
Scale
$390K PAY
Saturation
1.15
20 establishments

Retail Bakeries

Growth
+81.8%
Scale
$224K PAY
Saturation
1.27
20 establishments

All Other Personal Services

Growth
+78.6%
Scale
$107K PAY
Saturation
1.13
50 establishments

Offices of Mental Health Practitioners (except Physicians)

Growth
+68.6%
Scale
$226K PAY
Saturation
1.02
86 establishments

Offices of All Other Miscellaneous Health Practitioners

Growth
+66.7%
Scale
$123K PAY
Saturation
0.85
674 establishments

Miscellaneous Intermediation

Growth
+66.7%
Scale
$380K PAY
Saturation
0.44
10 establishments

Temporary Shelters

Growth
+66.7%
Scale
$784K PAY
Saturation
1.35
10 establishments

Cafeterias, Grill Buffets, and Buffets

Growth
+66.7%
Scale
$223K PAY
Saturation
0.69
15 establishments

Public Relations Agencies

Growth
+62.5%
Scale
$148K PAY
Saturation
0.84
13 establishments

Analyst Insights & Due Diligence

Administrative data provides the map, but not the terrain. We recommend three specific validation steps for Santa Rosa-Petaluma:

1

Demographic Fit

Does the local population age or income level explain the "Supply Gaps"? (e.g., A gap in luxury services may be due to lower local income).

2

Regulatory Check

Verify local licensing requirements. High barriers to entry often protect "High Yield" sectors from new competition.

3

Competitor Health

Investigate the "Momentum" sectors. Are existing businesses thriving, or is the growth due to high turnover and failure rates?