Springfield
MO

Comprehensive business data, market statistics, and demographic insights for Springfield, MO. Census-backed market intelligence updated annually.

POPULATION481,671
MEDIAN INCOME$61.5K
BUSINESSES12,098
TRENDING SECTOR 🔥Family Planning Centers
+4.0%5-Year Growth
MARKET INTELLIGENCE

Market Signal Report

Curated Intelligence. We analyzed 448 local industries to isolate distinct economic patterns—from rapid acceleration to uncrowded markets.

Methodical Selection

These are not random picks. We filtered the census database to identify the strongest statistical match for distinct economic strategies.

  • > High Momentum (Biz Count Growth)
  • > Supply Gaps (Low Competition)
  • > Market Anchors (High Volume)
View Full Methodology
🚀
The Rocket Ship

Family Planning Centers

While the average sector grew flat, Family Planning Centers surged 4.0% from 2018 vs 2023. This is the fastest-moving opportunity in the market.

Businesses25
Growth Rate+4.0%
💎
The Hidden Gem

Other Management Consulting Services

Growing demand (2018 vs 2023) with surprisingly low competition level. A classic supply-gap opportunity with strong margins.

Businesses12
Growth Rate+2.0%
💼
The Premium Sector

Public Relations Agencies

Professional industry driven by high-value human capital. High barrier to entry due to specialized workforce requirements.

Businesses3
Avg Salary$250.0K
🏰
The Stronghold

Motor Vehicle Steering and Suspension Components (except Spring) Manufacturing

Dominated by a few key players. High consolidation often indicates mature market dynamics.

Businesses4
CompetitionHighly Competitive21.3x above US avg
The Steady Giant

Limited-Service Restaurants

Zero volatility. Growth matches population exactly. A proven, volume-based sector for long-term consistency.

Businesses430
VolumeHighest

View All Niches

See full table (448 Rows)

💡

Springfield Market Intelligence

448 Industries Analyzed • 2018 vs 2023 Data

Springfield presents 448 market niches across diverse sectors. Competition is intense with 202 saturated sectors requiring differentiation strategies. Consider: Other Management Consulting Services, Family Planning Centers.

How to Read the Data
Competition Level
Business density per capita vs US average. ● Underserved = Less competition. ● Highly Competitive = More businesses per capita than average.
Growth Rate
5-year percentage change in number of businesses (2018 vs 2023). ● Growing = Positive growth. ● Stable = Modest change. ● Declining = Negative growth.
Businesses
Active employer establishments (businesses with at least one employee) in this niche within the metro. Source: US Census Bureau.
MOMENTUM
DENSITY
25 of 448 niches• Sorted: Businesses
Niche (NAICS) Competition Growth Rate Businesses Avg Team Avg Salary
Limited-Service Restaurants#722513
1.05
+10.3%43020.8$19.8K
Religious Organizations#813110
1.47
+7.8%3898.1$24.3K
Full-Service Restaurants#722511
0.91
-3.6%35121.7$24.0K
Insurance Agencies and Brokerages#524210
1.69
+9.2%3343.6$67.2K
Offices of Real Estate Agents and Brokers#531210
1.01
+53.3%2532.0$50.1K
Offices of Lawyers#541110
0.85
-6.5%2165.6$87.7K
Landscaping Services#561730
1.13
+13.0%2004.6$41.9K
Commercial Banking#522110
1.57
-6.6%18420.6$67.2K
Gasoline Stations with Convenience Stores#447110
1.35
+4.0%1828.6$40.7K
Residential Remodelers#236118
0.87
+67.0%1773.2$45.6K
Plumbing, Heating, and Air-Conditioning Contractors#238220
1.05
+3.0%17412.4$62.7K
General Freight Trucking, Long-Distance, Truckload#484121
1.90
+67.0%1679.9$55.9K
Offices of Physicians (except Mental Health Specialists)#621111
0.53
-1.2%16617.8$161.1K
General Automotive Repair#811111
1.28
+1.9%1605.5$50.8K
Services for the Elderly and Persons with Disabilities#624120
2.59
-66.2%15521.4$34.9K
Offices of Dentists#621210
0.74
-2.5%15510.7$61.6K
Electrical Contractors and Other Wiring Installation Contractors#238210
1.05
+30.0%13011.7$54.8K
Snack and Nonalcoholic Beverage Bars#722515
0.87
+57.7%11218.8$23.3K
Janitorial Services#561720
1.02
-0.9%10511.3$24.4K
Lessors of Residential Buildings and Dwellings#531110
0.91
-1.9%1033.6$53.5K
Beauty Salons#812112
0.79
+3.0%1035.4$28.4K
Electronic Shopping and Mail-Order Houses#454110
1.24
+58.5%1039.4$34.5K
All Other Specialty Trade Contractors#238990
1.52
+36.6%976.4$55.1K
Child Care Services#624410
0.74
-3.2%9114.4$25.6K
Automotive Parts and Accessories Stores#441310
1.60
+4.8%888.6$33.5K
Viewing 25 of 448 niches

Understanding Your Data

How to read the numbers and what to do next.

We pull directly from official U.S. Census Bureau records (specifically County Business Patterns & Nonemployer Statistics). We don't use estimates or opinions—we simply clean and organize the government's raw data so you can actually use it.

VERIFIED
MARKET
DATA

We built this platform to provide the foundational data you need to navigate your market's landscape and competitive dynamics.

Straight from the Source

We pull raw numbers directly from the U.S. Census Bureau. You're looking at the same data used by banks and city planners, simplified for clarity.

Data-First Methodology

We focus exclusively on the numbers. Our rankings are driven by objective metrics like growth and density, ensuring you see the market exactly as the data reports it.

Transparent Logic

No secret formulas. We show you the raw metrics—Growth, Density, and Volume—so you can verify the math yourself.