Waco, TX

Business Ideas & Market Opportunities

The Waco market is currently outpacing the national growth rate. Our analysis identifies 59 active sectors where local supply has not yet met the demand indicated by the national baseline.

Active Local Businesses

8,110

Total Competition Pool

Market Size

299K

Total Metro Population

5-Year Growth Rate

+15.7%

🔥 Outpacing US(+0.1% avg)

Underserved Sectors

76

Niches with LQ < 0.8

Analyst Tip

Viewing all opportunities. Use the View Mode toggle above to filter by business model, or search to find specific niches.

Showing 20 of 156 opportunities

Professional Employer Organizations

Growth
+200.0%
Scale
$2.3M PAY
Saturation
5.23
12 establishments

Offices of All Other Miscellaneous Health Practitioners

Growth
+177.8%
Scale
$221K PAY
Saturation
0.90
178 establishments

Nail Salons

Growth
+133.3%
Scale
$10516.0M REV
Saturation
0.77
267 establishments

Services for the Elderly and Persons with Disabilities

Growth
+105.3%
Scale
$1.2M PAY
Saturation
1.28
39 establishments

Other Foundation, Structure, and Building Exterior Contractors

Growth
+100.0%
Scale
$286K PAY
Saturation
2.25
10 establishments

Car Washes

Growth
+90.9%
Scale
$231K PAY
Saturation
1.39
21 establishments

Warm Air Heating and Air-Conditioning Equipment and Supplies Merchant Wholesalers

Growth
+90.9%
Scale
$261K PAY
Saturation
4.32
21 establishments

Electronic Shopping and Mail-Order Houses

Growth
+87.5%
Scale
$641K PAY
Saturation
0.71
30 establishments

Site Preparation Contractors

Growth
+85.0%
Scale
$1.2M PAY
Saturation
1.27
37 establishments

Marketing Consulting Services

Growth
+84.6%
Scale
$419K PAY
Saturation
0.59
24 establishments

Offices of Chiropractors

Growth
+83.3%
Scale
$253K PAY
Saturation
0.72
22 establishments

Other Individual and Family Services

Growth
+81.8%
Scale
$329K PAY
Saturation
1.40
40 establishments

Offices of Physicians, Mental Health Specialists

Growth
+80.0%
Scale
$84K PAY
Saturation
0.86
38 establishments

Miscellaneous Intermediation

Growth
+77.8%
Scale
$501K PAY
Saturation
1.62
16 establishments

Other Scientific and Technical Consulting Services

Growth
+76.9%
Scale
$1.2M PAY
Saturation
1.09
23 establishments

Water and Sewer Line and Related Structures Construction

Growth
+71.4%
Scale
$517K PAY
Saturation
1.65
12 establishments

Beer, Wine, and Liquor Stores

Growth
+70.6%
Scale
$133K PAY
Saturation
1.06
29 establishments

Lessors of Miniwarehouses and Self-Storage Units

Growth
+70.0%
Scale
$84K PAY
Saturation
1.19
17 establishments

Other Services to Buildings and Dwellings

Growth
+70.0%
Scale
$219K PAY
Saturation
1.23
17 establishments

Retail Bakeries

Growth
+66.7%
Scale
$75K PAY
Saturation
1.47
10 establishments

Analyst Insights & Due Diligence

Administrative data provides the map, but not the terrain. We recommend three specific validation steps for Waco:

1

Demographic Fit

Does the local population age or income level explain the "Supply Gaps"? (e.g., A gap in luxury services may be due to lower local income).

2

Regulatory Check

Verify local licensing requirements. High barriers to entry often protect "High Yield" sectors from new competition.

3

Competitor Health

Investigate the "Momentum" sectors. Are existing businesses thriving, or is the growth due to high turnover and failure rates?