Racine-Mount Pleasant
WI

Comprehensive business data, market statistics, and demographic insights for Racine-Mount Pleasant, WI. Census-backed market intelligence updated annually.

POPULATION196,888
MEDIAN INCOME$75.3K
BUSINESSES3,800
TRENDING SECTOR 🔥Outpatient Mental Health and Substance Abuse Centers
+1.7%5-Year Growth
MARKET INTELLIGENCE

Market Signal Report

Curated Intelligence. We analyzed 279 local industries to isolate distinct economic patterns—from rapid acceleration to uncrowded markets.

Methodical Selection

These are not random picks. We filtered the census database to identify the strongest statistical match for distinct economic strategies.

  • > High Momentum (Biz Count Growth)
  • > Supply Gaps (Low Competition)
  • > Market Anchors (High Volume)
View Full Methodology
🚀
The Rocket Ship

Outpatient Mental Health and Substance Abuse Centers

While the average sector grew flat, Outpatient Mental Health and Substance Abuse Centers surged 1.7% from 2018 vs 2023. This is the fastest-moving opportunity in the market.

Businesses8
Growth Rate+1.7%
💎
The Hidden Gem

Marketing Consulting Services

Growing demand (2018 vs 2023) with surprisingly low competition level. A classic supply-gap opportunity with strong margins.

Businesses16
Growth Rate+0.8%
💼
The Premium Sector

Securities Brokerage

Professional industry driven by high-value human capital. High barrier to entry due to specialized workforce requirements.

Businesses8
Avg Salary$270.9K
🏰
The Stronghold

Small Electrical Appliance Manufacturing

Dominated by a few key players. High consolidation often indicates mature market dynamics.

Businesses3
CompetitionHighly Competitive83.0x above US avg
The Steady Giant

Limited-Service Restaurants

Zero volatility. Growth matches population exactly. A proven, volume-based sector for long-term consistency.

Businesses143
VolumeHighest

View All Niches

See full table (279 Rows)

💡

Racine-Mount Pleasant Market Intelligence

279 Industries Analyzed • 2018 vs 2023 Data

Racine-Mount Pleasant presents 279 market niches across diverse sectors. Competition is intense with 147 saturated sectors requiring differentiation strategies. Consider: Marketing Consulting Services, Outpatient Mental Health and Substance Abuse Centers.

How to Read the Data
Competition Level
Business density per capita vs US average. ● Underserved = Less competition. ● Highly Competitive = More businesses per capita than average.
Growth Rate
5-year percentage change in number of businesses (2018 vs 2023). ● Growing = Positive growth. ● Stable = Modest change. ● Declining = Negative growth.
Businesses
Active employer establishments (businesses with at least one employee) in this niche within the metro. Source: US Census Bureau.
MOMENTUM
DENSITY
25 of 279 niches• Sorted: Businesses
Niche (NAICS) Competition Growth Rate Businesses Avg Team Avg Salary
Limited-Service Restaurants#722513
1.11
+15.3%14317.6$19.0K
Offices of Physicians (except Mental Health Specialists)#621111
1.32
+106.3%13014.6$101.9K
Full-Service Restaurants#722511
1.06
-4.5%12816.3$20.3K
Religious Organizations#813110
1.48
+5.1%1239.6$25.0K
Landscaping Services#561730
1.62
+23.3%903.5$56.5K
Gasoline Stations with Convenience Stores#447110
1.62
+3.0%699.1$25.3K
Drinking Places (Alcoholic Beverages)#722410
3.65
-4.2%685.6$16.1K
Offices of Dentists#621210
1.04
+7.9%688.6$73.8K
Plumbing, Heating, and Air-Conditioning Contractors#238220
1.29
+6.3%6710.0$73.5K
Assisted Living Facilities for the Elderly#623312
6.93
+39.6%6720.9$27.9K
General Automotive Repair#811111
1.66
+16.1%654.5$47.8K
Insurance Agencies and Brokerages#524210
0.95
-3.3%594.5$68.9K
Residential Intellectual and Developmental Disability Facilities#623210
3.48
+9.6%579.9$34.2K
Residential Remodelers#236118
0.86
+5.8%554.4$36.3K
Beauty Salons#812112
1.20
-10.9%496.5$24.2K
Offices of Lawyers#541110
0.59
-2.1%474.8$104.5K
Offices of Real Estate Agents and Brokers#531210
0.57
+28.6%451.3$50.0K
Child Care Services#624410
1.17
-6.3%4512.7$29.1K
Services for the Elderly and Persons with Disabilities#624120
2.24
+35.5%4224.0$26.6K
Specialized Freight (except Used Goods) Trucking, Local#484220
3.06
-8.9%415.3$61.8K
Commercial Banking#522110
0.98
-26.5%3619.9$98.0K
Electrical Contractors and Other Wiring Installation Contractors#238210
0.90
-7.9%359.7$72.5K
Supermarkets and Other Grocery Retailers (except Convenience Retailers)#445110
1.20
-2.8%3540.7$26.1K
Site Preparation Contractors#238910
1.89
-8.1%3410.3$126.6K
Machine Shops#332710
4.36
+6.3%3417.3$62.6K
Viewing 25 of 279 niches

Understanding Your Data

How to read the numbers and what to do next.

We pull directly from official U.S. Census Bureau records (specifically County Business Patterns & Nonemployer Statistics). We don't use estimates or opinions—we simply clean and organize the government's raw data so you can actually use it.

VERIFIED
MARKET
DATA

We built this platform to provide the foundational data you need to navigate your market's landscape and competitive dynamics.

Straight from the Source

We pull raw numbers directly from the U.S. Census Bureau. You're looking at the same data used by banks and city planners, simplified for clarity.

Data-First Methodology

We focus exclusively on the numbers. Our rankings are driven by objective metrics like growth and density, ensuring you see the market exactly as the data reports it.

Transparent Logic

No secret formulas. We show you the raw metrics—Growth, Density, and Volume—so you can verify the math yourself.