Wisconsin Market Intelligence Report (2025)
We analyzed 243K+ verified business records to help you separate the hype from the hard numbers.
Census Records
Official Source
Volume Filtered
10+ Est. Minimum
100% Objective
No Pay-to-Play
The state's largest economic engine.
Population
3.7M
Active Biz
116K
1.6M Residents
Population
684K
Population
329K
Population
281K
Population
244K
Population
197K
Population
173K
Population
171K
Population
170K
Population
168K
Population
164K
Population
138K
Population
118K
Population
104K
Explore business opportunities in other Midwest states
Currently, the Other Management Consulting Services sector is leading the state with a +375.0% 5-year growth rate across multiple metro markets.
Based on Non-Employer Statistics, solo founders in the Boat Dealers sector report the highest average annual receipts at $223k.
The state is home to 243K active establishments across 15 major metro areas. The market shows strong growth in emerging sectors with opportunities in high-demand, low-saturation niches.